The Knowlita founder talks fashion, travel, and the importance of failure.
Quincy Moore, the founder and creative director of New York City lifestyle brand Knowlita, has a knack for clever phrases. His lightbulb moments usually strike when he’s traveling: He coined “New York or Nowhere®,” a trademark of his brand, while on a train from Paris to Amsterdam in 2015. “My best ideas come to me while I’m on the road,” says Moore, a Platinum Collective advisory board member, who just got back from three weeks in Europe and hopes to visit Tokyo sometime next year.
At its core, he says, Knowlita is a love letter to New York. “I was always really drawn to the hustle of New York and I wanted to be in the middle of where culture happens,” says Moore, who grew up in the Southwest. “When I first moved to the city, I was inspired by the downtown neighborhoods and became enamored with the energy of the communities there. Knowlita was (and is) a reflection of that feeling. It’s a celebration of what I love.”
Here, the 31-year-old designer talks about his other influences.